Often in facilitating a strategy session, members can become distracted trying to differentiate between objectives, strategies and tactics. Adhering to strict definitions gets in the way of generating strategic alternatives. The Ladder of Abstraction helps participants generate Goals, Objectives, Strategies and Tactics.
I invite you to use this tool next time you are generating strategic alternatives. Thank you Roger Firestien, Suzanne Chamberlin and Jonathan Vehar.
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